The Latest social media feeding frenzy is sweeping across Hong Kong.
If you catch someone on the street and ask them what their current favorite app is, it seems likely that they will give you a name – TikTok (Douyin if located in China).
As one of the most common mobile applications on the market, TikTok is a viral video program owned and run by the ByteDance firm.
As a short-form video-sharing app, TikTok permits users to upload their own videos and share them with their friends and the increasing user base of more than 500,000 daily users.
Because of its popularity and the ability to quickly spread viral videos, businesses and marketing agencies try to bring their brands to this platform.
By creating videos that introduce products and services, which target the TikTok audience, firms have the chance to reach new and current clients quickly and increase the number of loyal online followers.